Privacy Policy

ZORÁE International FZCO (“ZORÁE”, “we”, “us”, “our”) is committed to protecting your privacy. 

This Privacy Policy explains how we collect, use, and safeguard your personal data when you use our website, membership platform, and services.

By using our website, you agree to the practices described in this Policy.

 

Who We Are

ZORÁE International FZCO, Dubai, United Arab Emirates
We design and produce jewelry made with certified laboratory-grown diamonds, built in Dubai.

For privacy inquiries: privacy@zorae.com

 

Information We Collect

We collect the following types of information:


 

Information you provide

• Name, email, phone number
• Shipping/billing address
• Payment details (processed securely by third-party providers; we do not store full card details)
• Credit and debit card details and personally identifiable information will not be stored, sold, shared, rented, or leased to any third parties. Card details are never passed to third parties except where required to process your payment through our secure payment providers.
• Account information (passwords encrypted)
• Preferences and account details 

 

Information collected automatically

• IP address
• Device data
• Browser type
• Cookies and tracking data
• Website usage information (pages viewed, actions taken, session duration)
  

 

Information from optional actions

• Social media interactions (e.g., UGC, tagged content, referrals)
• Newsletter & WhatsApp opt-ins
• Event or salon registrations

 

How We Use Your Information

We use your information to:

• Create and manage your ZORÁE account
• Process and deliver orders
• Provide customer service and aftercare
• Enable loyalty program activities (Carats, Keys, referrals, deposits)
• Send updates, access keys, and promotional emails (only with consent)
• Improve website performance and user experience
• Protect against fraud, misuse, or unauthorized access
• Comply with UAE legal obligations
  

We do not sell your personal data.

 

Legal Basis for Processing (UAE Compliant)

We process your data based on:

• Contract necessity (to fulfill orders and memberships)
• Legitimate interest (security, product improvement, fraud prevention)
• Consent (marketing communications, cookies, optional loyalty actions)
• Legal compliance (tax, customs, consumer protection)

 

Cookies & Tracking

We use cookies to:

• Enable core website functionality
• Remember preferences
• Analyse traffic and user behavior
• Support personalized content and ads (optional)

You can manage cookie settings in your browser.

 

Sharing Your Information

We only share data with trusted partners who help us operate:

• Payment processors
• Shipping and logistics partners
• Loyalty program providers
• CRM and communication tools
• Web hosting and analytics providers
• Verification tools for UGC or referrals
  

All partners are contractually required to protect your data.
We may also share information when required by UAE law or government authorities.

 

International Transfers

Some service providers may store or process data outside the UAE.
When we transfer data internationally, we ensure appropriate safeguards are in place.

 

Data Retention

We keep your data only for as long as needed to:

• Provide our services
• Comply with legal or accounting requirements
• Maintain your membership history
• Resolve disputes or prevent fraud

Inactive accounts may be archived or deleted after a reasonable period.

 

Your Rights

Depending on UAE data protection rules, you may:

• Access your personal data
• Request correction of inaccurate data
• Request deletion of certain information
• Withdraw consent for marketing
• Disable cookies
• Request details on how your data is processed

To submit a request, email: privacy@zorae.com

 

Security

We use technical and organizational measures to protect your data:

• Encrypted passwords
• Secure payment gateways
• HTTPS site protection
• Access controls and authentication
• Regular security reviews

However, no online transmission is 100% secure.

 

Third-Party Links

Our website may contain links to third-party sites.

We are not responsible for their content or privacy practices.

 

Contact

For questions, privacy requests, or concerns: privacy@zorae.com

 

Updates to This Policy

We may update this Policy from time to time. If changes are significant, we will notify members via email or on-site notice.

 

This privacy policy was last updated 1 February 2026